Establish a Conference or Event to Boost Position and Revenue

Feedback from the Client:

“I like the concept and I’m copying the others on the team about it. I think this has some possibilities to move us to the forefront. I think you’re onto something big” – Jeff Kaye

People are getting backs to the basics when it comes to business practices. As we all know, business is personal and people want to connect more through human connection these days.  Rather than relying on social media platforms that spark FOMO and other disappointing aspects of online platforms, people love being a part of what’s known as the experience economy. Whether that’s through vertical membership organizations, like 6 degrees and ProVisors or establishing educational conferences or client events, businesses are monetizing the power of personal connectivity to drive business outcomes.

When these business leaders host a conference or event, the caliber of their leadership rises as they are at the dais, delivering content that attendees value, after all, they paid to be there. Here is what one client asked of us:

Client

International School Safety Institute (ISSI)

Requirements

  • Source and negotiate contract for improved site selection
  • Re-position brand and optimize marketing solutions
  • Boost conference attendance
  • Increase sponsorship sales and activation

Concept

Beyond the Edge

Situated on the edge of the continental U.S., San Diego is host to the 2019 International School Safety Conference. Beyond the Edge is also an apt metaphor for the current U.S. school safety culture and climate.

Objective

Position ISSI as a leader in school safety. Showcase ISSI as authority that will convene, explore and exchange information in addressing the country’s most critical challenges in school safety with a Conference that provides cutting-edge strategies and solutions that support, extend and enhance each attendees school safety program.

Ready to Turn Your Expertise into New Revenue?

We can help you establish, design and produce your conference and support you with marketing & PR to boost attendance and sponsorship.

Call us at 858-472-3682 to learn more.

 

 

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