INVESTED TRAVELER OFFERS WEBINAR-BASED SALES AND MARKETING TRAINING TO HELP HOTELS HONE WINNING STRATEGIES WITH GOVERNMENT CONTRACTS
Smart hotel revenue management practices leverage on-going federal purchasing and advantageous business concerns
Invested Traveler, a division of Invested Advisors, Inc., a California based B2B marketing and communications consulting firm, just announced its hosting a new webinar training program coined What’s Your Game Plan: Winning with Government Contracts. The program is designed to enable sales leaders and teams in hotel management grow their business by implementing best practices for revenue growth with procurement contracts.
Led by Crystal Sargent, president of Invested Traveler, a 3rd party placement firm that uses its business concerns to win contracts and place meeting with hotels. The webinar will consist of an info sharing portion during which time the sales teams will discuss the specifics of their property’s r sales and marketing operation and concerns related to government contracts. The second portion of the session will be comprised of the webinar leader offering tailored solutions that support the hotel’s unique business goals.
The webinar will help sales teams learn how to:
- Find and market their property to contracting officers
- Increase meetings and event bookings through the concept of “teaming”
- Avoid common pricing pitfalls that limit profitability
- Reduce financial risks associated with BPOs and performance-based contracts
The 1.5 hour webinar sessions are available July 16 – August 31 and September 17 – October 31 and will include the hotel’s sales team and facilitator. The webinar will consist of an info sharing portion during which time the sales teams will discuss the specifics of their property’s sales and marketing operation and biggest concerns related to government contracts. The second portion of the session will be comprised of the webinar leader offering tailored solutions that support their unique business goals.
The cost of the webinar is $89/person.
Since founding Invested Traveler in 2016 as the platform to launch the Journey Model of Workforce EngagementTM, the company has capitalized on an under-served niche as a 3rd party placement firm for government conferences and meetings.
Invested Traveler monetizes its business concerns as a certified small business to win federal government contracts for the 721110 NAICS code (hotel – motel except casinos) that require meeting space and conference services. The business model hastens revenue for hotel partners with Invested Traveler earning on a spread. Invested Traveler has realized six-figure placements through the first six months of 2018.
The Global Luxury Hotels Market is projected to realize a healthy growth rate from 2018 through 2025 according to new research from Business Industry Reports issued on June 29th. The major key players in the business hotel submarket identified in the report tend to participate with government contracts. “Based on the practices we’re currently seeing, we developed the customized webinar to help hoteliers bring more focus to understanding what’s really going on and help them hone their strategies to attract more revenue from government purchasing, with more profitable margins” said Crystal Sargent, president of Invested Traveler. “Our ability to help our partners increase revenue across various channels including lodging, F & B audio-visual and meeting accommodations reinforces Invested Traveler as an important resource in the hotel industry.
“The Hotel Fullerton is grateful for the partnership we’ve established with the team at Invested Traveler. They have helped us increase revenues by booking meetings that included catering and lodging which has helped us get closer to our sales goals. They’ve gotten to know our property making it easier for me to plan and communicate the needs of the client to our in-house catering and A/V teams. Since we tend to be focused on day-to-day business with limited time for sales strategy development, working with Invested Traveler has proven especially beneficial to growing our business,” said Alex de Serna, sales manager of the Fullerton Hotel, in Fullerton, CA.
About Invested Advisors, Inc.:
Invested Advisors, Inc., is a vertically integrated and fast growing privately-held California-based B2B service firm, built on the framework of offering a robust team of business experts offering solutions in corporate positioning and strategic marketing to accelerate topline growth coupled with workforce engagement solutions that increase team collaboration and productivity to help organizations enhance customer and employee loyalty and improved financial outcomes. These services are delivered through its Invested Traveler™ and BUY IT/BOX IT™ divisions.
Invested Traveler™ helps organizations enhance employee engagement and staff development through The Journey Model of Workforce Engagement and placement of meeting and events. From recruitment to rewards, Invested Traveler works with business leaders to implement recruitment fairs that enhance the recruitment and on-boarding process, corporate retreats, business development performance management programs and custom-curated incentive travel programs that inspire and enable winning outcomes
BUY IT/BOX IT is the company’s eCommerce platform that delivers You’re Going Places ® incentive gift cards and travel accessory products in the luxury category.